https://youronlinechoices.eu
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Summary
This website serves as a guide to online behavioral advertising and privacy, providing users with information on how behavioral advertising operates, the role of cookies, and measures to protect online privacy. It is funded by the internet advertising industry and supports a pan-European initiative aimed at enhancing transparency and control over data used for interest-based advertising. The initiative promotes self-regulatory tools that align with industry best practices, although it does not guarantee legal compliance, such as with GDPR.